When your life revolves around the amount of likes your Instagram photos get. You spend half your time debating which filter to put on your photos, and then using makeup apps to make yourself look better. In the end, the picture doesn't look the same as it did when it was taken! The word photograph itself starts to lose it's original meaning. I’m sure everyone has heard of the quote - ‘A picture is worth a thousand words.’ Well in some cases this couldn’t be truer. There have been some amazing photos taken over the years some for good reasons and bad. A photograph can capture someone’s emotions, a precious or proud moment, nice scenery or even something horrific like the horrors of war. Nowadays we use photographs for social media platforms as a marketing tool to showcase a product or to even advertise ourselves. Now I don’t mean that cheekily – behave! But we often post photos to make ourselves look appealing and desirable, whether you are a blogger or a makeup artist, you want people to stop scrolling and notice you. And as sad as it sounds, to be jealous of you. We then follow that person because they take some awesome pictures of their makeup, where they’ve been, what they are wearing and even what they’ve eaten! We are constantly competing to make our lives seem desirable. It’s also a really good selling point.   Kim K used a certain brand of makeup, so I’m going to go and buy it! But doesn’t mean we are going to look as good as she does in the picture, we don’t have a whole beauty team applying our makeup and a design team Photo-shopping the final image! Such a tough world we live in nowadays ay? In our case, we take photographs of our products so the whole world can see them and hear about us! We just want to spread some Bomb love. Although we have the same motives as Bloggers, we want our photos to capture your attention so you are drawn to a product – we also want to be realistic. We want our products to be affordable for everyone and we don’t want anyone to have insta envy and to feel bad about themselves. Photographs were once used to capture special moments, and nowadays it’s more for a marketing and money benefit. The power of photography has definitely come a long way, the world is always adapting and advancing. What once started with a Greek Philosopher, Aristotle, contemplating what would much later be called the “Pinhole Camera” to now bloggers earning over £1,000 for posting a single picture. It’s crazy. To celebrate National Photo Month we want to see your photos! Whether it’s a picture of you using one of our products (strike a posy creamer?!) or a picture which is special to you! We want to see and appreciate the power of photography! The power it has to remind us of a moment in time and the way a photograph makes us feel. Email: publicrelations@bombcosmetics.co.uk Check us out on Instagram!